Privacy Policy

THE YOUTHFUL BODY LTD 

PRIVACY POLICY

Youthful Body Ltd (“the Company”, “us,” “we”, or “our”), operates the website youthfulbody.co.uk. Youthful Body Ltd, a company incorporated in England & Wales with company number 13037853 Youthful Body ltd. Where we decide the purpose or means for the processing of the personal data that you provide via our website, we are the “data controller”. As data controller, we will comply with all applicable data protection laws.

At The Youthful Body Ltd Online, we respect your privacy and are committed to protecting the personal data that we obtain.

This privacy policy explains how we will process the data relating to you that you provide to us (or that we may collect) when you visit our website youthfulbody.co.uk (the ‘Website’), and disclosure of personal data when you use our Service and the choices you have associated with that data. 

This policy should be read together with our Website Terms of Use which details::

  • Information pertaining to website visitor and user responsibilities and obligations in regards to the use of our website
  • Information pertaining to the sale of services, goods or merchandise via our website.  

This policy explains the following:

  • What information we may collect about you
  • How we will use information we collect about you
  • Whether we will disclose your details to anyone else
  • Your choices and rights regarding the personal information you provide to us

Our website may contain hyperlinks to third party websites including the website of our partner networks, advertisers and affiliates. These websites operate fully independently from us, and we cannot accept any responsibility or liability for the privacy practices of such third parties nor the availability of these external sites or resources. The appearance of such links on our website is not an endorsement. Should you use any of these websites, such use is at your own risk and we would advise that you review their respective privacy policies.

1. WHAT DATA DO WE COLLECT AND HOW IS IT USED?

In order to provide our online sales services and other related business activities, including delivery of our individually tailored recipes, workout training plans and online support and community group chat feature, we will need to collect and process information about you.

When you use our website, whether for browsing, interactive group chats, to make an online purchase from our e-shop, or to sign up to any of our workout and nutrition plans, you may be asked to fill in forms to create your own account. Personal Data may include, but it is not limited to:

  • Your name (first name and surname)
  • Your email address
  • Your phone number
  • Your address, postal code 
  1. If you decide to purchase one of our plans, in order to tailor that plan to your individual needs we will ask you to provide us with:
  • Your responses to a Health and Lifestyle Questionnaire
  • Your before, after and during personal photographs (optional)
  • Your food diary entries
  • Your body measurements
  • Your personal goals
  • Health related information when applicable to the service requested
  • Information that may be required in the event of a cancellation (please refer to our Website Terms of Use for full details).

To complete your online purchase you will also be asked to provide our third party payment service provider with:

  • Your billing address
  • Your shipping address (if different)
  • Your payment details (e.g. credit card details)

We may also obtain additional personal data, which could include special categories of personal data (i.e. personal data of a more sensitive nature), when you voluntarily supply information through our website, such as via our support and Live Chat feature or our Facebook community group.

By interacting with us on social media platforms by way of “liking”, “following”, commenting, “retweeting” or “sharing”, you understand that you are consenting for our interaction with you. 

1.1 WEBSITE ANALYTICS AND TARGETED MARKETING

1.1.1 WEBSITE ANALYTICS

We use website analytics to evaluate and improve our Website and to offer the best, most accessible service possible to all of our customers. For example, we utilise third party data analytics service providers (such as Google Analytics) to improve our visibility and to monitor website browser behaviour and navigation across the Website.

These third party data analytics service providers collect this information on our behalf in accordance with our instructions and in line with their own privacy policies. We have contracts in place to protect the confidentiality of your information with all of our third party data analytics service providers.

When you visit our Website, our service providers may collect the following data, which will almost always be anonymised and aggregated before reporting back to us:

  • Number of visitors to our Website
  • Pages visited while at the Website and time spent per page
  • Page interaction information, such as scrolling, clicks and browsing methods
  • Websites where visitors have come from and where they go afterwards
  • Page response times and any download errors
  • Other technical information relating to end user device, such as IP address or browser plug-in

To find out more about how this data is collected, please read below about the use of cookies and website analytics.

1.1.2 TARGETED MARKETING

We use the information that we collect about you to serve you targeted advertisement in order to provide you with more relevant advertising content. The targeted marketing is accomplished via our own channels (i.e. our websites, display advertising, and apps) and third party channels, including across multiple devices or browsers, using the following platforms: 

  • Facebook Inc.
  • Twitter Inc.
  • Google Inc.
  • Instagram

2. HOW DO WE USE YOUR PERSONAL DATA AND ON WHAT BASIS?

When you visit our Website, whether to browse our content, to contact us about our services or to make a purchase, we (or our third party service providers acting on our behalf) may use the personal information that you provide for the following purposes:

2.1 PROVIDING OUR PRODUCTS AND SERVICES

  • Entering into an agreement with you to provide our services or products and in the provision of those services and products.
  • Logging and processing your order in our information systems
  • Providing physical delivery by couriers of products ordered online
  • Providing a platform via which you may access our online support and dedicated Live Chat system and join our Facebook community group

We collect and use this information from you to enable us to perform our sales contract with you and to enable you to access online services in line with our Website Terms of Use and Terms of Use.

2.2 CUSTOMER SERVICES & ENQUIRIES

  • Create and manage your account
  • Replying to your enquiries or responding to concerns or complaints
  • Providing you with information about the services we offer, including our Youthful Body Ltd e-newsletter, important announcements about your account, updates about our services, or offers and money off vouchers for our products and plans (where you have opted to receive these)
  • Compile anonymous statistical data and analysis for use internally or with third parties.

If you contact us to make an enquiry or to raise a concern about our website or any aspect of our online services, we aim to respond to you as promptly as possible and we do so on the basis that we have a legitimate interest in replying to you.

If you have opted-in to receiving e-newsletters or other marketing materials sent via email, you may opt-out at any time via the unsubscribe feature that appears in our emails or by emailing support@youthfulbody.co.uk

You may also be asked to opt- in to receive updates, information or promotional material including vouchers or discount offers and other similar services from our network of recommended suppliers from us or directly from these suppliers.

2.3 TAX & OTHER LEGAL OBLIGATIONS

  • Reporting VAT and other company tax reporting purposes (as required by law)
  • Complying with regulators, law enforcement agencies or in relation to any claims that may arise

We process personal information for the legitimate interests and under the legal obligation of ensuring that use of the Website and e-shop (i) is lawful and non-fraudulent, (ii) does not disrupt the operation of our services, (iii) does not harass our staff or other individuals, and (iv) to enforce our legal rights and comply with our legal obligations. 

In accordance with our legal obligations, we may disclose your information to the extent required by law which may include for financial accounting and taxation purposes with our auditors, regulators or other government bodies such as HMRC. We may also disclose your information to third parties in order to enforce or apply our contractual terms, to investigate potential breaches, to protect the rights and freedoms, property or safety of our business or those of our customers and other individuals.

Where we reasonably believe that you are or may be in breach of any of the applicable laws, we may use your personal information to inform relevant third parties such as your email/internet provider or law enforcement agencies about the content. 

If we are involved in a merger, acquisition, or sale of all or a portion of our business or assets, the information we hold may be included as part of that sale, in which case you will be notified via email and/or a prominent notice on the Site of any changes in ownership or use of your information, and any choices you may have regarding that information.

2.4 COOKIES & WEBSITE ANALYTICS

Like many websites, our Website and our service providers, such as Facebook, uses cookies and other mechanisms to collect log and analytical information, to help analyse how visitors use the site and to compile statistical reports on Website activity. To find out more, please view our Cookies Policy. 

Our website also uses Google analytics. 

We use Google Analytics, which is a web analytics service offered by Google to allow tracking technologies and remarketing services on the Site through the use of first party cookies and third party cookies, to, among other things, analyse and track users’ use of the Site [and our mobile application] , determine the popularity of certain content and better understand online activity. By accessing the Site[,our mobile application,], you consent to the collection and use of your information by these third party service providers. You are encouraged to review their privacy policy and contact them directly for responses to your questions. We do not transfer personal information to these third party service providers. However, if you do not want any information to be collected and used by tracking technologies, you can visit the third-party vendor or the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

You should be aware that getting a new computer, installing a new browser, upgrading an existing browser, or erasing or otherwise altering your browser’s cookies files may also clear certain opt-out cookies, plug-ins, or settings.

How Google uses data when you use our partners’ sites or apps.

  • Log & Device data. When you visit our site, we process this (“log data”) information to understand how visitors use our Website and to compile statistical reports regarding that activity (for example, your IP address is used to approximate the country from which you access our Website, and we aggregate this information together so we know that, for example, most of the visitors to our Website come from England).
  • This processing is crucial to the running of our online business and we therefore undertake such monitoring in the pursuit of our legitimate interests in improving our website and providing a better service and source of information to visitors.

This information is not used to develop a personal profile of you.

Facebook: 

You can learn more about interest-based advertising from Facebook by visiting this page: 

https://www.facebook.com/help/164968693837950

To opt-out from Facebook’s interest-based ads follow these instructions from Facebook:  https://www.facebook.com/help/568137493302217

To see more about Facebook’s participation in the Digital Advertising Alliance please visit the Choices section of this notice. For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation

Third Party Websites:

The Site may contain links to third party websites and applications of interest, including advertisements and external services, that are not affiliated with us. Once you have used these links to leave the Site, any information you provide to these third parties is not covered by this Privacy Policy, and we cannot guarantee the safety and privacy of your information. Before visiting and providing any information to any third party websites, you should inform yourself of the privacy policies and practices (if any) of the third party responsible for that website, and should take those steps necessary to, in your discretion, protect the privacy of your information. We are not responsible for the content or privacy and security practices and policies of any third parties, including other sites, services or applications that may be linked to or from the Site.

2.5 FINANCIAL TRANSACTIONS

All financial transactions via our e-shop are handled directly by our third party payment service provider. We will not share any personal information with this third party provider, nor will we receive any of the financial information that you provide to them. The payment processors we work with adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information. The payment service provider we use is Stripe. To find out more about how Stripe collects and uses personal data, please view their privacy policy at https://stripe.com/gb/privacy

To comply with legal process or to protect Youthful Body Ltd. If we believe that disclosure is reasonably necessary to comply with a law, regulation, legal or governmental request; to enforce applicable terms of use, including investigation of potential violations thereof; to protect the safety, rights, or property of the public, any person, or Youthful Body Ltd as required by law; or to detect, prevent, or otherwise address, security or technical issues or illegal or suspected illegal activities (including fraud).

  1. Business Transfers. We may engage in a merger, acquisition, bankruptcy, dissolution, reorganisation, or similar transaction or proceeding that involves the transfer of the information described in this Policy.  In such transitions, customer information is typically one of the business assets that is transferred or acquired by a third party. In the unlikely event that we or substantially all of our assets are acquired or enter a court proceeding, you acknowledge that such transfers may occur and that your personal information can continue to be used as set forth in this privacy policy.

3. SHARING & DISCLOSURE

We will only ever share your information with third parties in the ways that are described in this privacy policy. For example, we engage Service Providers to process credit card transactions or other payment methods. Or, we may engage Service Providers to provide services such as marketing, advertising, communications, IT services, to provide customer service, and to analyse and enhance data (including data about users’ interactions with our service). If you would like to find out more about how those third parties listed in this privacy policy use your information, this should be set out in their respective privacy policies accessible on their websites. We do not authorise them to use or disclose your personal information except in connection with providing their services.

3.1 PERSONNEL, SUPPLIERS AND SUBCONTRACTORS

We keep your information confidential, but may disclose it to our personnel (including personnel in our parent and other group companies), suppliers or subcontractors (including our cloud-based data processing, data analytics and payment service providers) insofar as it is reasonably necessary for the purposes set out in this privacy policy, provided that they do not make independent use of the information and have agreed to adhere to the rules set out in this privacy policy. 

We will not pass your information on to third parties for marketing purposes unless you have provided your consent, in which event the advertisements that appear when you visit our Website will be targeted to provide you with more relevant advertising content and you may receive communications from third parties offering similar or related services to us.

4. YOUR CHOICES AND RIGHTS IN RELATION TO PERSONAL DATA WHICH WE PROCESS RELATING TO YOU

You have the following rights over the way we process personal data relating to you. We aim to comply without undue delay, and within one month at the latest:

  • To ask for a copy of data we are processing about you and have inaccuracies corrected;
  • To ask us to restrict, stop processing, or to delete your personal data;
  • To request a machine readable copy of your personal data, which you can use with another service provider. Where it is technically feasible, you can ask us to send this information directly to another provider if you prefer; and
  • To make a complaint to a data protection regulator. You may contact them at: https://ico.org.uk/concerns/

To make a request in relation to any of the aforementioned rights, please email us at support@youtfulbody.co.uk

If you are unhappy with the way that we are processing your personal data, please let us know. The best way to bring this to our attention is by emailing us at  support@youtfulbody.co.uk.

5. OUR POLICY ON CHILDREN’S INFORMATION

Our website is not directed to children under 16. If a parent or guardian becomes aware that his or her child has provided us with information or may be receiving communications from us without consent of a parent or guardian, we ask that this be brought to our immediate attention. We will make it our priority to address this situation and delete information relating to a child as soon as practicable. In such an event, please contact us at support@youthfulbody.co.uk

6. SECURITY

We will take commercially reasonable, appropriate technical and organisational measures to ensure a level of security appropriate to the risk that could be encountered via the use of our Website and services, taking into account the likelihood and severity those risks might pose to the rights and freedoms of our customers and other individuals who might be impacted.

In particular, we will take precautions to protect against the accidental or unlawful destruction, loss, or alteration, and unauthorised disclosure of or access to the personal data transmitted, stored or otherwise processed by us.

Please be aware that, while we make the security of our Website and your personal information a high priority and we devote considerable time and resources to implementing and maintaining robust information technology security, no security system can prevent all security breaches. By choosing to share your personal information with us, you accept the aforesaid and provide your information at your own risk.

7. PLACE

The Data is processed at the Owner’s operating offices and in any other places where the parties involved in the processing are located.

Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data. 

Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organisation governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.

If any such transfer takes place, Users can find out more by checking the relevant sections of this document or enquire with the Owner using the information provided in the contact section.

8. RETENTION

In accordance with data protection laws and good commercial practice, we do not retain data in a form that permits identification of the person(s) to whom it relates for any longer than is necessary. Once the purpose for which information has been collected has been fulfilled, we will either permanently delete your personal information or remove all identifiers within it so that it is no longer personal data. We may use such anonymised data for research and/or business analysis purposes.

Where you have provided us with personal information in order to purchase a plan and set up an account with us, we will retain those details for as long as your account remains active, after which time all of your information will be removed from our system.

Where we obtain your personal data in relation to the use or purchase of our services or products, including VAT or invoicing information, we are obligated by law to keep this for a minimum of six years.

Where you engage in online discussions through the website, such as with our online coaches and support team or via our Live Chat function on our website and client log in area, this content will be kept on their servers indefinitely, to have this communication erased please contact support@youthfulbody.co.uk

9. CHANGES TO OUR PRIVACY POLICY

Please note that we may update this privacy policy from time to time. Any changes that we make to this policy in the future will be posted on this webpage and, where appropriate, notified to you by email. Please check back frequently to see any updates and changes to this privacy policy.

9. CONTACT

If you have any questions, comments and requests in relation to this privacy policy, please contact us at Support@youtfulbody.co.uk

Privacy Policy, ID 01a Updated 05 April 2021.

10. COOKIE POLICY

What are cookies?

Cookies are simple text files that are stored on your computer or mobile device by a website’s server. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier, website’s domain name, and some digits and numbers.

What types of cookies do we use?

Necessary cookies Necessary cookies allow us to offer you the best possible experience when accessing and navigating through our website and using its features. For example, these cookies let us recognise that you have created an account and have logged into that account. Functionality cookies Functionality cookies let us operate the site in accordance with the choices you make. For example, we will recognise your username and remember how you customised the site during future visits. Analytical cookies These cookies enable us and third-party services to collect aggregated data for statistical purposes on how our visitors use the website. These cookies do not contain personal information such as names and email addresses and are used to help us improve your user experience of the website.

How to delete cookies?

If you want to restrict or block the cookies that are set by our website, you can do so through your browser setting. Alternatively, you can visit www.internetcookies.org, which contains comprehensive information on how to do this on a wide variety of browsers and devices. You will find general information about cookies and details on how to delete cookies from your device.

Contacting us If you have any questions about this policy or our use of cookies, please contact us at Support@youtfulbody.co.uk.